Privacy Policy

PRIVACY POLICY

This Privacy Policy describes how SILKPETALS CLOTHING LLC, doing business as NOVI FASHION (“NOVI FASHION,” “we,” “us,” or “our”), collects, uses, discloses, retains, and protects personal information when you visit or use novifashion.store, place an order, create an account, communicate with us, or otherwise interact with our services.

By using our website, you acknowledge the practices described in this Privacy Policy.

1. INFORMATION WE COLLECT

Depending on how you interact with NOVI FASHION, we may collect the following categories of personal information:

A. Identifiers

This may include:

  • First and last name

  • Email address

  • Telephone number

  • Shipping address

  • Billing address

  • Account username or similar identifiers

  • IP address

  • Online identifiers

B. Commercial Information

This may include:

  • Products purchased or considered

  • Order history

  • Returns and exchanges

  • Purchase preferences

  • Cart and browsing activity

  • Information about your interactions with our products and services

C. Internet or Electronic Network Activity

When you use our website, we may automatically collect information such as:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Pages visited

  • Links clicked

  • Referring and exit pages

  • Approximate website usage information

  • Cookies and similar identifiers

  • Website interaction information

D. Payment Information

When you make a purchase, payment information may be collected and processed by our payment service providers.

Depending on the payment method you select, this may include payment card or other financial information required to complete your transaction.

NOVI FASHION does not intentionally store complete payment-card information on its own servers. Payment information may be processed directly by third-party payment processors.

E. Customer Communications

If you contact us, we may collect the information you provide, including your name, email address, phone number, order information, and the contents of your communication.

2. HOW WE COLLECT PERSONAL INFORMATION

We may collect personal information from:

  • You directly when you place an order or create an account

  • Information you provide through forms on our website

  • Customer service communications

  • Your interactions with our website

  • Cookies and similar technologies

  • Shopify and technology providers that operate our website

  • Payment providers

  • Shipping and fulfillment providers

  • Advertising and analytics providers

  • Other service providers that assist us in operating our business

California guidance recognizes that privacy policies should explain both the categories of information collected and the categories of sources from which information is collected.

3. HOW WE USE PERSONAL INFORMATION

We may use personal information for the following business and commercial purposes:

  • Process and fulfill orders

  • Process payments

  • Ship products

  • Process returns and exchanges

  • Provide customer support

  • Communicate regarding orders and transactions

  • Create and manage customer accounts

  • Maintain website functionality

  • Improve our products and services

  • Understand how customers use our website

  • Personalize your shopping experience

  • Detect and prevent fraud

  • Protect the security of our website and services

  • Troubleshoot technical problems

  • Conduct analytics and measurement

  • Send marketing communications where permitted

  • Advertise our products and services

  • Comply with legal obligations

  • Establish, exercise, or defend legal claims

  • Perform other purposes disclosed to you at the time information is collected

4. COOKIES AND SIMILAR TECHNOLOGIES

NOVI FASHION and our service providers may use cookies, pixels, tags, web beacons, SDKs, and similar technologies.

These technologies may be used to:

  • Keep our website functioning

  • Remember shopping-cart and account information

  • Understand website traffic

  • Measure advertising performance

  • Analyze customer behavior

  • Improve website functionality

  • Personalize content or advertising

  • Detect fraudulent or unauthorized activity

You may be able to control cookies through your browser settings and, where available, through our website's privacy or cookie settings.

Disabling certain cookies may affect website functionality.

5. SHOPIFY AND THIRD-PARTY SERVICE PROVIDERS

Our online store may be hosted and operated using Shopify and may use third-party providers to support website functionality, payment processing, shipping, analytics, advertising, customer service, security, and other business operations.

These providers may process personal information on our behalf or independently according to their own privacy policies and applicable agreements.

Examples of service-provider categories may include:

  • E-commerce and website hosting providers

  • Payment processors

  • Shipping and fulfillment providers

  • Fraud-prevention providers

  • Analytics providers

  • Advertising providers

  • Email and marketing providers

  • Customer-support providers

  • Information technology and security providers

We only use third-party services that we determine are reasonably appropriate for operating our business and website.

6. HOW WE SHARE PERSONAL INFORMATION

We may disclose personal information to categories of third parties when reasonably necessary to operate our business.

These may include:

Service Providers

Companies that help us operate our website, process payments, ship orders, provide customer support, maintain technology, conduct analytics, and provide other business services.

Payment Providers

Payment providers may receive information necessary to process your transaction.

Shipping and Fulfillment Providers

We may provide your name, shipping address, telephone number, order information, and other information reasonably necessary to deliver your purchase.

Advertising and Analytics Providers

Where applicable, we may disclose certain online identifiers, browsing information, or website activity information to advertising and analytics providers for measurement, analytics, or advertising purposes.

Legal and Regulatory Authorities

We may disclose information when reasonably necessary to:

  • Comply with applicable law

  • Respond to lawful requests

  • Respond to subpoenas or court orders

  • Protect our legal rights

  • Investigate fraud or security incidents

  • Protect customers or other individuals

  • Enforce our agreements

7. SALE OR SHARING OF PERSONAL INFORMATION

We do not sell personal information for monetary consideration in the ordinary course of our business.

However, certain disclosures of online identifiers or browsing activity to advertising or analytics providers may be considered “sharing” under certain privacy laws, including California law, depending on the technology and purpose involved.

If applicable law gives you the right to opt out of the sale or sharing of your personal information, you may exercise that right using the privacy choices or opt-out mechanisms made available on our website.

California law recognizes a consumer right to opt out of the sale or sharing of personal information, including through qualifying Global Privacy Control signals.

8. YOUR PRIVACY CHOICES

Depending on your location and applicable law, you may have choices regarding your personal information.

You may:

  • Opt out of promotional emails by using the unsubscribe link included in the email

  • Adjust your browser's cookie settings

  • Use available privacy or cookie preference controls on our website

  • Submit applicable privacy requests to us

  • Opt out of certain sale or sharing of personal information where applicable

We will not discriminate against you for exercising privacy rights provided by applicable law.

9. CALIFORNIA PRIVACY RIGHTS

If you are a California resident and the California Consumer Privacy Act (“CCPA”), as amended, applies to our processing of your personal information, you may have certain rights.

These may include:

Right to Know

You may request information about:

  • The categories of personal information we collect

  • The categories of sources from which information is collected

  • The purposes for collecting or using personal information

  • The categories of third parties to whom information is disclosed

  • The categories of personal information sold or shared, if applicable

  • Specific pieces of personal information, subject to applicable exceptions

Right to Delete

You may request deletion of personal information that we collected from you, subject to exceptions permitted by law.

Right to Correct

You may request correction of inaccurate personal information that we maintain about you.

Right to Opt Out

You may have the right to opt out of:

  • Sale of personal information

  • Sharing of personal information for cross-context behavioral advertising

Right to Limit

You may have the right to limit certain uses and disclosures of sensitive personal information where applicable.

Right to Non-Discrimination

We will not unlawfully discriminate against you for exercising rights provided by applicable privacy laws.

California's current privacy framework includes rights concerning knowing, deleting, correcting, opting out of sale/sharing, limiting certain uses of sensitive personal information, and non-discrimination.

10. GLOBAL PRIVACY CONTROL

Where required by applicable California law, we will process qualifying opt-out preference signals, including Global Privacy Control (“GPC”), as legally required.

GPC may communicate a consumer's request to opt out of certain sale or sharing of personal information.

11. HOW TO SUBMIT A PRIVACY REQUEST

To submit a privacy request, contact us using:

Email: support@novifashion.store

Phone: 330-490-9081

Please include enough information for us to understand your request and verify your identity where verification is required by law.

We may request additional information reasonably necessary to verify that you are the person about whom we hold personal information.

You do not need to create an account solely to submit a privacy request.

California law provides specific response periods and verification requirements for applicable consumer requests.

12. AUTHORIZED AGENTS

Where permitted by applicable law, you may designate an authorized agent to submit a privacy request on your behalf.

We may require appropriate documentation confirming the agent's authority and may verify your identity as required by applicable law.

13. SENSITIVE PERSONAL INFORMATION

We do not intentionally request sensitive personal information from customers unless reasonably necessary to provide a service, complete a transaction, comply with law, prevent fraud, or for another lawful business purpose.

If sensitive personal information is collected or processed, we will handle it in accordance with applicable law.

14. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Complete transactions

  • Provide services

  • Maintain business and transaction records

  • Provide customer support

  • Prevent fraud

  • Resolve disputes

  • Enforce agreements

  • Comply with legal and regulatory requirements

When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.

15. DATA SECURITY

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, use, alteration, disclosure, or destruction.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

16. CHILDREN'S PRIVACY

NOVI FASHION is intended for a general audience and is not directed to children under 13.

We do not knowingly collect personal information from children under 13.

If you believe a child has provided personal information to us, please contact us so that we can take appropriate action.

17. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites, applications, social-media platforms, or services.

We are not responsible for the privacy practices or content of third parties.

We encourage you to review the privacy policies of third-party services before providing personal information.

18. DO NOT TRACK

Some browsers provide “Do Not Track” signals.

Because there is currently no uniform industry standard for interpreting all Do Not Track signals, our website may not respond to every browser-based Do Not Track signal in the same manner.

Where applicable law requires us to recognize a specific opt-out preference signal, we will process it as required.

19. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our business, website, services, technology, or applicable laws.

When we make material changes, we will update the Last Updated date at the top of this Privacy Policy.

We encourage you to review this page periodically.

California's Department of Justice recommends that privacy policies be kept current and updated at least annually.

20. CONTACT INFORMATION

If you have questions about this Privacy Policy or our privacy practices, please contact us.

SILKPETALS CLOTHING LLC
Doing Business As: NOVI FASHION

Business Address:
3852 Harbor Light Landing Drive
Port Clinton, OH 43452
United States

Phone:
330-490-9081

Email:
support@novifashion.store

Customer Support Hours:
Monday–Friday
8:00 AM–5:00 PM

NOVI FASHION
SILKPETALS CLOTHING LLC